Sound familiar?
- Sponsor conversations spread across email, a media kit PDF and a spreadsheet.
- Recording an ad read before the script was actually approved.
- Not knowing which episodes still have unsold ad slots.
- Chasing payment 60 days after the episode dropped.
- Losing renewal conversations with sponsors who already loved the show.
- No clear view of revenue per episode or per sponsor.
A pipeline built for how you actually work.
Every stage is named for your world — not a generic sales funnel. Drag cards forward as things progress.
What Tango tracks
- Sponsor and contact details
- Ad format (pre-roll, mid-roll, post-roll, host-read, full episode)
- The specific episode a sponsorship is attached to
- Script approval status
- Recording date
- Campaign value
- Payment due date and payment status
Everything in one workspace
From New Inquiry through Sponsorship Confirmed to Closed Won — with Closed Lost so you can see what you're not converting and why.
A dedicated Episodes section so production status lives alongside the sponsorships attached to each release.
Recording dates, script approval deadlines and payment due dates on one calendar with Today's Tasks front and centre.
Media buyers, agencies and brand contacts, with outreach history synced between the contact card and every deal.
Revenue by month, average sponsorship value, deals by stage, plus your own download and listener figures.
Daily Briefings, Review with AI for stale sponsor threads, Prioritize with AI for what to chase today, and Ask Tango for anything else.
Inside your workspace
Sponsorship KPIs, Daily Briefing and Action Center.
Sponsorship stages from inquiry to close.
Production board for upcoming and published episodes.
Recording days, approvals and payment deadlines.
Sponsors, media buyers and agency reps.
Revenue, sponsorship value and audience numbers.
Episode recaps and show notes reflections.
Revenue, download and sponsor-count targets.
Questions
Yes. Create a sponsorship per sponsor and tag each to the same episode — the Episodes board shows them together.
The ad format field covers both, and you can filter revenue analytics by format to see which converts better for your show.
Yes — Tango Pro includes all four workspaces. Many podcasters also run the Creator workspace for their social brand deals.
Other Tango workspaces
One CRM. Every niche.
Full access to Tango CRM — all 4 workspaces, unlimited contacts, deals, calendar, journals, analytics, and Daily Briefings. 7-day free trial. Cancel anytime.
- All 4 niche workspaces (Creator, Podcaster, Coach, Freelancer)
- Unlimited contacts, deals & pipelines
- AI daily briefings & analytics
- Calendar, journals & goal tracking
Create like a creator. Operate like a business.