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Creator Relationship Management

CRM, reimagined for the creator-led economy

Tango is Creator Relationship Management โ€” one simple place to manage brand deals, sponsors, clients, conversations, deliverables, payments, and revenue.

Traditional CRMs were built for corporate sales teams. Tango was built for creators running businesses.

Cancel anytimeโ€ข$39/mo after trial
app.tango.com
Good morning, Maya ๐Ÿ‘‹
$48.2k
Pipeline
$21.9k
Confirmed
6
Follow-ups
$3.4k
Overdue
In Discussion4
Deal Confirmed3
Content Live2
Monthly revenue
+38% MoM
Payment received
Alo ยท $4,500
Tango AI
Follow up with Glossier โ€” 5 days silent

The Creator Economy

$44 billion
projected U.S. creator ad spend in 2026

More money means more deals, more deadlines, more contacts to manage โ€” and no single place built to hold it all.

A new category

CRM has changed

CRM has always stood for Customer Relationship Management.

But creators don't manage sales territories and corporate accounts. They manage the relationships and deadlines behind their income.

Brand relationshipsSponsorshipsClientsCollaborationsContent deadlinesNegotiationsInvoicesPayments
That's why Tango introduces

Creator Relationship Management

A simpler way to run the business behind your creativity.

Create like a creator. Operate like a business.

How it works

Get started in 3 simple steps

01

Pick your workspaces

Choose up to 4 business types โ€” creator, podcaster, coach, freelancer. Each gets its own pipeline and fields.

02

Bring your deals in

Already tracking work somewhere else? Import your CSV and Tango matches your columns and stages for you.

03

Let Tango run point

Your AI business manager surfaces follow-ups, payment reminders, and renewal opportunities โ€” every day.

Switching over

Moving from Notion, Airtable or a spreadsheet? One upload.

Export a CSV from wherever your deals live today. Tango's importer auto-matches your column names, shows you a preview before anything saves, and maps your existing status names onto your niche pipeline stages โ€” so day one looks like your real business, not an empty app.

  • Notion databases
  • Airtable views
  • Google Sheets & Excel
  • Any CRM that exports CSV

Ready to bring your business into one dashboard?

Start free. 7 days. Cancel anytime.

One CRM, four businesses

Workflows that fit how you actually work

Each workspace ships with its own pipeline stages, tracked fields, and terminology โ€” so you're not shoehorning a brand deal into a sales-team template.

Pipeline stages
New Inquiryโ†’
In Discussionโ†’
Deal Confirmedโ†’
Content in Progressโ†’
Content Liveโ†’
Payment Pendingโ†’
Paid
New Inquiry
Glossier
$3,500
Alo
$4,200
In Discussion
Rare Beauty
$6,800
Notion
$2,100
Deal Confirmed
Framer
$5,400
Adobe
$9,200
Tracked fields
BrandCampaign valueDeliverablesPlatformPosting dateUsage rightsExclusivityPayment terms
Preview
"Content Creator workspace" โ€” pipeline, contacts, and revenue tuned to your business.
Features

Everything a creator-run business needs

The tools you actually reach for every week โ€” nothing you'll never open.

Opportunity Pipelines

Visual kanban boards for every deal, client, and sponsorship.

Contact Management

Brands, agencies, decision-makers โ€” one clean directory with full outreach history.

Smart Follow-Ups

Know who to reply to before a deal goes cold.

Deliverable Tracking

Requirements, deadlines, revisions, posting dates.

Niche Templates

Pipelines, fields and terminology pre-built for your business type.

Calendar

Posting, recording, delivery and payment dates in one place.

Revenue dashboard

Finally know what your business is really doing

Confirmed revenue, pipeline value, outstanding payments โ€” updated the moment a deal moves. No spreadsheets. No end-of-month scramble.

Pipeline
$48,200
Confirmed
$21,900
Paid
$18,500
Outstanding
$3,400
Revenue over time
Last 6 months ยท $43,900 total
+52%
$12k
$9k
$6k
$3k
$0k
$3.8k
$5.7k
$5.0k
$8.2k
$9.8k
$11.4k
Jul
Aug
Sep
Oct
Nov
Dec
Best month
Dec ยท $11.4k
Avg / mo
$7.3k
Forecast Jan
$12.6k
AI Business Manager

A proactive business manager, not a chatbot

Tango AI analyzes your real CRM data and surfaces what actually matters โ€” every morning, in a briefing you can act on in one glance.

Urgent
3 items
Content due in 48h
Follow-ups due
6
Deals silent 5+ days
Upcoming deadlines
4
Next 7 days
Pending payments
$8,400
Across 3 clients
Renewal opportunities
2
Past sponsors re-engaging
Today's briefing
Follow up: Alo Yoga campaign
5 days without a reply. Deal value $6,800 โ€” worth one nudge before end of week.
Payment overdue: Framer
$2,100 is 8 days past due. Send a one-click reminder from the deal card.
Renewal opportunity: Glossier
Last campaign wrapped 90 days ago with strong engagement. Time to re-open.
Tango vs. the DIY stack

You already pay for this โ€” in tools, tabs and time

Most creators run their business on five tools that don't talk to each other. Tango replaces the whole stack with one workspace that already knows your deals, dates and revenue.

The DIY stack

typical / month
  • Notion / Airtable

    Deal tracker you built and now maintain

    $12
  • Scheduler

    Calls booked โ€” disconnected from the deal

    $15
  • Spreadsheet

    Revenue math, updated when you remember

    free
  • Invoice / payment tracker

    Who paid, who didn't

    $15
  • Notes app + DMs

    Outreach history, scattered

    free
  • ChatGPT Plus

    Pricing help โ€” with zero context on your pipeline

    $20
Subscriptions~$62/mo

Plus the part nobody prices: hours of manual copying, missed follow-ups and one late invoice that costs more than a year of software.

Tango Pro

one plan
  • Niche pipelines for brand deals, sponsors, coaching and client work
  • Contacts with outreach history synced to every opportunity
  • Calendar with posting, recording, delivery and payment dates
  • Revenue analytics fed automatically by Closed Won deals
  • AI business manager that reads your actual pipeline
  • All 4 workspaces โ€” switch as your business changes
Everything above$39/mo

One brand deal, sponsorship or client project a year covers it several times over.

Tango vs. Traditional CRM

You're not a sales team of 40

Traditional CRM
Built for
  • Corporate sales teams
  • Sales quotas
  • Long implementation processes
  • Complicated workflows
  • Enterprise reporting
Tango CRM
Built for
CreatorsInfluencersPodcastersCoachesFreelancersCreator-led businesses
Tracks
  • Brand deals
  • Sponsorships
  • Client opportunities
  • DMs and outreach
  • Content deliverables
  • Follow-ups
  • Payments
  • Revenue
Loved by creators

Built with the people who use it

"Tango replaced 4 spreadsheets and a chaotic inbox. I actually know which brand deals are closing this month."
Maya
Content Creator ยท 480K followers
"My 1:1 clients, cohorts, and follow-ups finally live in one place. I've closed 3 more programs since switching."
Devon
Business Coach
"I can see every sponsor, ad read, and payment due at a glance. Renewals used to slip through โ€” not anymore."
Alex
Podcast Host
"Proposals, projects, invoices, deadlines โ€” all connected. Tango feels built for how I actually work."
Jordan
Freelance Designer
YouTubeTikTokInstagramSpotifySubstackPatreonKajabiThinkificZoom
Pricing

One plan. All features. All business types.

Tango
$39/month

or $390/year โ€” 2 months free

Replaces ~$62/mo of tools
Code TANGO10 saves $10/mo

7-day free trial. Cancel anytime.

Create like a creator. Operate like a business.

  • AI Business Manager
  • All 4 business types included
  • Unlimited contacts & deals
  • Visual pipeline boards
  • Revenue dashboard
  • Payment tracking
  • Smart follow-up reminders
  • Content deadline tracking
  • Paid Community Rooms โ€” create exclusive member spaces, charge for access, and keep 90% of every payment
FAQ

Straight answers

Yes. Every workspace, pipeline stage, and field is tuned to creator, podcaster, coach, or freelancer work โ€” not enterprise sales.

Stop letting opportunities get buried in your inbox

Join the creators, coaches, podcasters, and freelancers running real businesses on Tango.